Improving the Skills of Muaro Temple Historical Tour Guides to Improve Tourist Services in the Muaro Temple Area

Abstract

The Muaro Temple area is one of the largest temple sites in Southeast Asia, possessing high historical, cultural, and tourism value. However, the quality of tourist services in this area still faces various challenges, particularly related to the competence of historical tour guides in delivering accurate, engaging, and experience-oriented information. This Community Service Program (PkM) aims to improve the skills of historical tour guides at Muaro Temple through integrated training that includes strengthening historical knowledge, communication skills, service excellence, and the use of simple digital media. The implementation method includes identifying partner needs, training and workshops, field practice (role play), and pre- and post-activity evaluations. The results of the activity show an increase in participants' understanding of the history of Muaro Temple, increased confidence in guiding tourists, and improved service quality perceived by visitors. This program is expected to contribute to the development of sustainable tourism and improve the welfare of the community around the Muaro Temple area.