Sudanese Proverbs and Their Implications on Management Practice Topic One: Decision Making
by Ahmed H. Eljack, Amel Hassan Mohamedkheir
Published: January 23, 2026 • DOI: 10.47772/IJRISS.2026.10100100
Abstract
Proverbs are an integral part of a society’s collective heritage, embodying the values and principles passed down through generations. This study explores the role of Sudanese proverbs in shaping managerial decision-making processes, focusing on how cultural wisdom can be integrated into modern decision-making practices.
Using a qualitative approach, the research collects and analyzes Sudanese proverbs relevant to managerial decision-making. These proverbs were categorized into common themes and aligned with established decision-making theories, including Rational Decision Theory, Intuitive Decision-Making Theory, Consequences Theory, and Psychological Theories of Indecisiveness. Through thematic analysis, the study illustrates how proverbs reinforce key decision-making behaviors, such as gathering information, trusting intuition, considering long-term consequences, and addressing indecision.
The findings highlight how Sudanese proverbs align with core decision-making principles. They emphasize early problem identification, in-depth analysis, and avoiding superficial judgments, reinforcing the need for flexibility and root cause analysis. The proverbs also stress the importance of intuition and self-reliance, encouraging individuals to trust their instincts, especially in uncertain situations. Additionally, they advocate for the careful consideration of both immediate and long-term consequences, in-line with Consequences Theory. The study also reveals how psychological factors, such as information overload and anxiety, contribute to indecision and choice paralysis, supporting psychological theories of indecisiveness.