The Impact of Innovation and Organizational Culture on Lecturer Commitment: A Case of Some Universities in Hanoi

Abstract

The objective of the study is to evaluate the relationship between innovation capacity and organizational culture to university lecturers' Commitment through job satisfaction. By surveying 326 lecturers at several universities in Hanoi, the data were analyzed using Smart PLS 3 software. The research results show that: (1) innovation capacity and organizational culture have a significant impact on job satisfaction, thereby promoting lecturers' ability to engage with the organization; (2) organizational culture contributes significantly to promoting innovation capacity. The research results play an important role in helping higher education institutions have appropriate policies to improve the working environment.